I've commented like this:
Affordable cure, as in $1500 USD for the complete course, is available by using generic hepatitis medications. Like the HIV generics that preceded them, HCV generics are helping to improve the balance between patient rights and patent rights. Google "generic hep c medication" to see more.
Putting links in comments tends to get them deleted, but putting a bit of info and a use Google to find out more suggestion, with the search term
"generic hep c medication"
Turns up MSF, FixHepC, Greg's blog and the Medscape and WebMD coverage of the EASL generics presentation in the first page results.